Haroon Basha, in Indian domain investor, has published a post on a forum for domain sector professionals, NamePros. In it, he offered an interesting take on the domain aftermarket by arguing that Sedo.com may soon get ahead of GoDaddy and become a leading player in this segment. For many years, GoDaddy has been a default option for sellers and, accordingly, buyers, of premium aftermarket domain names.
But the situation has changed dramatically in recent months with Sedo accounting for most of the major public transactions. For example, in the past few weeks alone it announced the record-breaking deal to sell Crypto.bot for $250,000, followed by Footage.com for $300,000 and Reve.com for $79,000. GoDaddy was unable to match this game. The company reported $1.2 billion in revenue for Q1 2025, while its transaсtions on the aftermarket increased by 5 percent. Still, it’s standing in this segment now seems more stable than spectacular with domain investors increasingly turning to Sedo.
Haroon Basha believes that this could be due to the fact that Sedo offers a wide variety of domain names, ranging from the well-established .coms to the increasingly popular .ai domain, as well as niche names. It also operates an extended international network of brokers, while remaining extremely responsive, agile and transparent in its reporting. Sedo used to report about 70 sales above $2,000 per week, but has been exceeding 100 lately. If this trend continues, Sedo has every chance to become the leader in this segment, at least for premium domain names.
P.S. Haroon Basha’s report was already published when Sedo shared its latest weekly performance update, which proved impressive once again, including the sale of Ferienhaus.de for €357,000.
