Last week, Bulgaria launched the Cyrillic domain name version of its ccTLD, .бг. Domain Incite reports that the first native domain, Имена.бг, has gone live in Bulgaria. It has quite a long and dramatic history as Bulgaria was one of the first countries to request an internationalized domain name version of its ccTLD. ICANN rejected the request back in 2010, finding .бг too similar to Brazil’s existing ccTLD .br.
It took Bulgaria almost seven years to succeed with the appeal and prove that the Cyrillic .бг deserves the right to exist. We congratulate the country’s officials and the national domain registrar .BG Register.bg, proving that patience and persistence can pay off. Supposedly, the registration will open for general public in the fourth quarter of 2016.
