Take-Two Interactive Software, Inc. (2K Games), a maker of popular series of video game Grand Theft Auto (GTA), is actively preparing for a premiere of the new game Mafia III. Its release is planned for August 5. The company has purchased several "thematic" domain names in the .COM zone at once in promo-purposes. There are Mafia3TheGame.com, MafiaIIITheGame.com, MafiaThree.com, and MafiaThreeTheGame.com. among them.
The loudest purchase seems to become an acquisition of the MafiaGame.com which changed the owner at the end of July. The cost of transaction is still unknown. Earlier the MafiaGame.com was offered for sale for $68,000.However it is necessary to consider that Name Administration, Inc. was its former owner owned by Frank Schilling who bears an informal title of the "domain King" and is famous for ability to earn on domains. Therefore, the observers assume that the sum paid for MafiaGame.com is, at least, five-digit.
