This year’s singing contest Eurovision is important for fans of pop music and domain market. At the beginning of the most interesting part of the contest, organizers launched a new gTLD - .EUROVISION.
The debut of the domain, however, is quite modest. Even though the domain was delegated on December 1, 2014, in almost 6 months only one name was registered in it – nic.eurovision. It belongs to the registry – European Broadcasting Union that organizes Eurovision competition. Domain nic.eurovision serves as a mirror to the official webpage eurovision.tv, that it used to post all the information about competition.
Domain market analysts in relation to this point out that EBU decision to use .EUROVISION as there closed dot-brand was probably not the best. Domain of the contest that is annually watched by millions of TV viewers it seems has a right for a more active and busy life.
