In the new domain zone .london landrush and sunrise periods of registration are coming to an end. A few days before they end Dot London registry shared some interesting facts about the most popular domains. As it turned out, these are names related to London property. For example, there are more than 30 applications for properties.london; apartments.london and houses.london are also among the leaders. London real estate market has been booming for several years now, which probably is reflected in the activity on the domain market as well.
By the way, experts call London real estate market utter madness and complain that this trend is set by rich foreigners, including Russians, that are buying property at jaw-dropping prices. In this regard, observers ironize that at least in their domain Londoners can take revenge: on this stage applications from companies registered in London or from its citizens have a priority.
However, absolute leader by popularity in .london zone remains a domain that has nothing to do with real estate. It’s a nightlife.london domain, that has more than 40 applications. The fate of all domains that received several applications of the same level of priority will be decided on the auction.
Marina Nikerova, senior deputy director at Technical Center of Internet, shared information about the experience of .РФ: “At the beginning of the registration period the most sought after were domains that correspond to the vital human needs: food delivery, real estate, cars, news, entertainment. It was clearly illustrated by the .РФ domain example: the most expensive names were авто.рф (auto), кирпичи.рф (bricks), цветы.рф (flowers). Moreover, an ultimate buyer did not buy the majority of them; they were bought by the domain market investors that hoped for a good deal later on. The similar situation can be observed in the new zones.”
